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Tuesday, November 22, 2011

Why You Need To Design Your Web For Both Humans And Spiders

By Anne Weaver


A lot of website owners make the terrible and expensive mistake of conducting SEO devoid of first designing their internet websites to get geared up for SEO. This is like trying to fill a kaput bucket with water. The effort is going to be futile.

Web design has been around far longer than search engine optimisation or SEO. It used to be that businesses produced web sites as another means to become recognized inside the channel called the web. Years later on, there were countless organizations with internet sites created for them thus resulting in a chase for the one positioned first in the major search engines like Google and Yahoo. This gave birth to SEO.

SEO is a game of discipline, ability, plus a sprinkling of magic. It requires practical skills to know meta tags and codes, to analyze keywords which individuals make use of to generate a search, and to create the web site rank in keeping with these keywords.

There are 2 ways to optimize a website. Onsite optimisation pertains to designing and developing the website to get ready for SEO. Offsite optimisation refers to all the task of creating quality backlinks based on content that a website distributes to hundreds, if not thousands, of audiences on the internet.

Web design and development for SEO blends together the elements of an exceptional design and website performance with its far above the ground capability to get crawled and indexed by search engine spiders. The resulting website has the design that draws human users, as well, has the appropriate page titles and codes to draw in search engine spiders.

Google's most important target would be to consistently offer appropriate and handy data to the users for detailed keywords they search. This is the way in which Google can continue as the favored search engine. If Google returns results that are insignificant, then people will not use Google to search for their needs.

For this reason, a very good website design for SEO should be easy for human searchers to know and navigate, and should supply the information they need straight away and in a straightforward manner. Generally, this goal for an easy design with rich content ties up perfectly with a superb website design.




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